Extraordinary, Professional Quality Hair Care for Women and Men of Color, through innovation, and the pure science of creating products that promote healthy hair for vitality and strength. Exceptional hair care that reflects today's Women of Color, recognizing their dynamic, stylish and limitless energy & focus. EQP is designed for Women who want hair that is easy to manage with their busy lifestyles & careers; looks healthy and "feels like silk". EQP is designed for Men who want easy styling and control..cool, clean and fresh.