Keratin Strengthening & Conditioning System You Be NaturalÈ provides extraordinary conditioning benefits to all hair types - great for hair that's naturally curly or those transitioning away from chemical straighteners. For curly girls who want to wear straight styles our system provides Long Lasting Relaxer-Free Straightening! «Conditions and strengthens hair whether curly, wavy or straight. «Allows for easy transition/flexibility between curly and straight styles. «Provides flawless straight styles. «Smoothes hair & eliminates frizz (any style). «Promotes healthy hair growth. «Makes hair humidity resistant. «Delivers healthier, easier to manage hair.Read More >>